Details
12/23/2020
Digital Sales Manager
Beasley Media Grouo- Charlotte
Company | Beasley Media Grouo- Charlotte |
Position | Digital Sales Manager |
Description | Date: December 22, 2020 Title: Digital Sales Manager – Beasley Media Group, LLC Location: Charlotte, NC The Digital Sales Manager (DSM) will possess a deep knowledge of digital, from tools that work best to achieve specific goals, to the elements needed for a successful campaign. The ideal candidate will be comfortable speaking individually with sellers, or presenting to a room filled with clients. The DSM will be well-versed in display advertising, email marketing, social and content marketing, and will be analytical, organized, solution-minded, and customer centric. Responsibilities: • Present Beasley Media Group’s digital services to drive new and renewal of digital revenue in the Charlotte market. • Work with the Charlotte sales team to present Beasley digital products and approved third party products to achieve digital budgets. • Attend client meetings with Account Executives to present and close digital business. • Ensure that all Charlotte Account Executives are trained and well-versed in the digital products. • Create digital sales packages. • Create custom strategies and tactics to achieve client’s goals and format into custom client facing proposals • Present proposal to client • Close sales and execute digital solutions for clients • Recommend specific digital services to support the client’s strategic goals • Work closely with the digital POD for pre and post sales • Communicate specific product benefits and processes to clients, to ensure quality and timely execution of purchased products • Work with clients and digital team to deliver a superior return on investment for the digital campaign • Once campaign is underway, work with clients and POD to review results and work with POD to optimize the campaign against key performance indicators • Evaluate client’s Google Analytics to help analyze campaign effectiveness • Serve as project manager between client and team for ad creation • At the end of the campaign, review custom performance reports that effectively analyze how the customer goals were met or exceeded with the goal of increasing retention and upsell • Work closely with the Digital Content Team and Support staff to ensure that all digital elements are fulfilled. Qualifications: • A minimum of three years digital advertising/marketing experience, media background is preferred. • Proven problem solving experience with focus on solutions. • Thorough understanding of digital advertising platforms. • Exceptional interpersonal skills with the ability to communicate effectively with clients and Account Executives. Last Date for consideration: Until Filled To be considered for this position, please apply to charlotte.jobs@bbgi.com Beasley Media Group, LLC. is an Equal Opportunity Employer. |